Together We Donate Life!
Albanian Daily News
Published June 19, 2018
On Monday, June 18, Alpha Bank Albania in cooperation with the Foundation "Different Weekend" organized the Blood Donation Day for the seventh consecutive year.
Mrs. Erjona Cela, Member of the Governing Board for Retail Banking in Alpha Bank Albania stated that: "The Bank has always been engaged in such initiatives, which aim to provide a significant positive change to help those in need for blood, especially children with Thalassemia. For Alpha Bank Albania, Corporate Social Responsibility is an inseparable element of our corporate culture, so we want to encourage everyone to make a small, but very meaningful gesture. This is the seventh year that we organize a voluntary blood donation campaign at Alpha Bank Albania. We find the opportunity to thank all the employees of the Bank who have responded to our call."
The representative of the Foundation "Different Weekend", considered a vital contribution, the support found in the staff of the Bank and all those who voluntarily become part of the blood donation.
According to the Ministry of Health and Social Protection, there are currently 10.7 donations per 1000 inhabitants, whereas needs are twice as high, while there are 170 Thalassemic children in the whole country of up to 14 years of age who need constant blood supply.